The growth of an organization is invariably determined not just by its strategy, but on how quickly it responds to the challenges it may encounters. Over the decades, Tata Steel has successfully countered several challenges that have come its way with innovative responses and continuous improvement that have enabled it to remain stable and even convert some of these challenges into opportunities.

It is this culture of survival that has accorded Tata Steel the insight and focus to deal with the current economic environment. Drawing from its inner strength and attitude, Tata Steel responded by launching several initiatives across all its operations in various geographies that are helping the Group to achieve sustainable competitive edge even in the current times. It is also this very culture that will propel Tata Steel to continue on its growth in the coming years.

Tata Steel, formerly known as TISCO and Tata Iron and Steel Company Limited, is the world’s sixth largest steel company, with an annual crude steel capacity of 31 million tonnes. Ranked 258th on Fortune Global 500, it is based in Jamshedpur, Jharkhand, India. According to an annual survey conducted by Brand Finance and The Economic Times in 2010, Tata steel is in the 8th most valuable brand. Tata Steel is also India’s second largest private sector steel company in India in term of domestic production and second most profitable company with consolidated revenues of Rs 1,32,110 crore and net profit of over Rs 12,350 crore during the year ended March 31, 2008.

Its main plant is located in Jamshedpur, Jharkhand. The Jamshedpur plant contains the DCS supplied by Honeywell and the registered office of Tata Steel is in Mumbai. World Steel Dynamics also recognized the company as the world’s best steel producer in 2005.

Since then, Tata Steel has not limited its operations and businesses within India but has built an imposing presence around the globe as well. The Tata Steel Group believed that mutual benefit of countries, corporations and communities is the most effective route to growth. With the acquisition of Corus in 2007 leading to commencement of Tata Steel’s European operations, the Company today is the tenth largest steel producer in the world with employee strength of above 81,000 across five continents.