Consider the following scenario: You have been approached by a pharmaceutical company that has developed a new drug that is supposed to be effective in the treatment of schizophrenia. Before mass producing the drug they want to be sure that it is more effective than the drug they are currently producing. They have offered you an opportunity to pitch your design of a research study to determine the effectiveness of the new drug compared with the old one. The company will hire the person with the most effective research design.

In your posting/pitch include the following:

• Compare and contrast the characteristics of non-experimental (descriptive and correlational) and experimental research designs.
• Specify whether the aim of the implied research question is to describe, predict, or explain.
• Choose a research design to evaluate the relative effectiveness of the two drugs.
• Provide a brief overview of the study you would design.

Your initial post should be 350 to 400 words. Utilize a minimum of two peer-reviewed sources that were published within the last 10 years and are documented in APA style, as outlined in the Ashford Writing Center.