Q. 1.

Macroeconomics is the part of economics concerned with large-scale or general economic factors, such as interest rates, national productivity (GDP), balance of payments with other countries (aka trade deficits/surpluses), unemployment rates, inflation rate, currency exchange rate, types of major industries, average wages/income, literacy rates etc. Macroeconomic aspects are discussed in chapters 2, 4, 9, 10, and 11.

Additionally, one may consider economic globalization measures such as trade flows, Foreign direct investment (FDI) flows, Income payments to foreigners, mean tariff rates,Taxes on International trade, etc.

Discuss at least SEVEN macro-economic aspects of the country you have been assigned, CAMBODIA along with the associated marketing implication(s) for US business executives on each of your stated macro-economic aspect (4 points each), WITH CREDIBLE SOURCES AS CITATIONS/REFERENCES.

Use the following summary table (or similar organization of content) to start your post.References should be in addition to the textbook.Also note that ‘Marketing Implications for US business executives’ can be either positive or negative.

Macro-Economic Aspect Marketing Implication(s) for US business executives Reference(s)

(COUNTRY)

1.

2.

3.

4.

5.

6.

7.

Below the above summary table explain (aka discuss) your the content in each row. Conclude by suggesting US products and services that will either definitely succeed or definitely fail in your country given the macro-economic aspects you discussed. Listing and explaining more than seven macro-economic aspects of your assigned country can enhance your score.

Q. 2.

In this last discussion topic, educate executives of US businesses wanting to do business in ‘your’ countryCAMBODIA. [so, you should use first person perspective such as “The condition of infrastructure in my country is …” or “Our roadways are is….”]

Infrastructure represents those types of capital goods that serve the activities of many industries such as paved roads, railroads, seaports, airports, communication networks, financial networks, and energy supplies and distribution, —all necessary to support production and marketing. The quality of an infrastructure directly affects a country’s economic growth potential and the ability of an enterprise to engage effectively in business.

Discuss at least SEVEN infrastructure aspects of the country you have been assigned, along with the associated marketing implication(s) for US business executives on each of your stated infrastructure aspect (4 points each), WITH CREDIBLE SOURCES AS CITATIONS/REFERENCES.

Use the following summary table (or similar organization of content) to start your post. References should go beyond the textbook.

IMPORTANT: ‘Marketing Implications for US business executives’ can be either positive or negative.

Infrastructure Aspect Marketing Implication(s) for US business executives Reference(s)

(COUNTRY)

1.

2.

3.

4.

5.

6.

7.

Below the above summary table explain (aka discuss) your the content in each row. Conclude by suggesting US products and services that will either definitely succeed or definitely fail given the infrastructure aspects you discussed. Listing and explaining more than seven aspects of your assigned country can enhance your score.