Example stakeholder management dissertation topic 2:

Entrepreneurial management in family-owned businesses: An examination of strategies in Northern India

Family-owned businesses remain a vital part of the commercial environment in Northern India. This dissertation considers how entrepreneurship works in such businesses, which have a strongly traditional background but which continue to develop new management strategies to compete in an increasingly global market-place. The study not only undertakes a comprehensive literature review of entrepreneurship in family-owned businesses in similarly traditionalist cultures, but also provides primary research through the examination of three companies in Northern India. This takes the form of intensive interviews and examination of the progress of new ideas within the firms, from the perspectives of those proposing initiatives, to those expected to approve or implement them.

Suggested initial topic reading:

• Altindag, E., Zehir, C. and Acar, A.Z. (2011) ‘Learning, entrepreneurship and innovation orientations in Turkish family-owned firms’, Emerging Markets Journal, Vol. 1, pp. 36-47.
• Mehta, A. (2011) ‘Rural entrepreneurship: A conceptual understanding with special reference to small business in rural India’, Elixir Marketing, Vol. 36, pp. 3587-3591.