Is Tesla the next great American car company?

Demonstrate an understanding of the need for strategy and methods for developing a business strategy within an organization.
July 4, 2019
Speculate on how you would expect the industry to evolve over a period of five (5) and ten (10) years, based on your analysis on the innovative and technology trends from Project Deliverable 2. Provide a rationale for your response.
July 4, 2019

Is Tesla the next great American car company?

Question Description

I upload the first file has three company(Tesla, MC Donald’s and Amazon), you only need to read the material for Amazon. (Around 20 pages)(It’s in the back of the material). and answer the question in the pictures (Total 21 questions)

It is for the panel quiz. Please answer those question EVERYTHING BASE ON THE MATERIAL. after put explanation after the answers, not just the short answer, but doesn’t have to too long, as long as has explanation is fine.

Tesla Motors, Inc. Me Graw Hill Education MHE-FTR-032 1259420477 REV: MARCH 12, 2015 FRANK T. ROTHAERMEL DAVID R. KING Tesla Motors, Inc. January 1,2015. Elon Musk, chief executive officer (CEO) of Tesla is taking it easy on this New Year’s Day. While having his coffee, he scrolls through some recent issues of The Wall Street Journal on his iPad. A headline from one current story jumps out at him, “Gasoline prices have declined for 88 consecutive days, the longest streak of falling prices on record.”^ The slide in gas prices, which began in September 2014, also happened to coincide with the slide in Tesla Motors (TSLA) stock. With increasing oil, and therefore gas, prices, people had an incentive for purchasing electric cars. Now with gas prices drop­ ping, the incentive to buy would start to become less of one, and the demand for the product would probably drop. This was one of the challenges facing Musk on this New Year’s Day. In addition to hav­ ing to contend with lower selling costs due to rising production, Tesla was also confronting increasing competition and economic headwinds that were likely going to lower the demand for electric cars. Musk is a serial entrepreneur longing to leave a legacy, and he believes that Tesla just might be the company that will help him leave his mark. He has a large profile already and has been described as “Henry Ford and Robert Oppenheimer in one person,” as well as “Tony Stark, the eccentric inventor better known as Iron Man.”^’^ (In fact. Musk made a cameo appearance in Iron Man 2.) But, with sev­ eral pressing issues and the additional demands of running SolarCity and SpaceX, can he find a way to make it all work? As Musk attempts to prioritize all of the critical information that must be reviewed, he contemplates the many obstacles in his path at Tesla Motors. Is Tesla the next great American car company? Can it disrupt the market with electric vehicles just as Japanese and Korean car companies did in the past with their high-quality, low-fuel-consumption combustion vehicles? What is the competition doing to compete with Tesla, and how will Tesla need to change or adjust its strategy accordingly? Can an electric-car company really gain a competitive advantage with a limited infrastructure? Is Tesla’s busi­ ness model sustainable? Most importantly, can Tesla scale production to meet demand for the Model S and its upcoming Model X, while also maintaining the same high quality and simultaneously driving down costs? Should Musk consider instead selling to an established car company or partnering even more closely with one that already has an equity stake in fesla? As Musk reads The Wall Street Journal article, he reaches for his cup of coffee and wonders, “What will the next few years bring for this company, and what should I do to ensure its success?” Professors Frank T. Rothaermel and David R. King prepared this case from public sources. We gratefully acknowledge Professor Erin Zimmer’s contribution to an earlier version of this case, and Research Associate Michael McKay’s assistance in data collection. This case is developed for the purpose of class discussion. It is not intended to be used for any kind of endorsement, source of data,