This report mainly focuses on an organization’s stakeholders, market conditions and how firms adapt to different business circumstances. An organization needs to identify mission statement, values and key objectives and how these things influence of stakeholders. Environment of business is important to organization. The company should understand their responsibilities and strategies. They should identify the competitive strategies implemented to gain competitive advantage over competitors.

An organization should identify the, what respects are perfect competition and what respect are unlike perfect competition.

Introduction

History

HSBC, in 1882, appointed Delmege Reid and Co. – the predecessor of the present Delmege Forsyth and Co. Ltd. as its agency in Colombo. In 1884 the island’s economy suffered a severe setback when coffee plantations throughout the country were almost totally destroyed by disease. As a result of this and the folding up of the once great Orient Bank, HSBC saw an opening for a corporate bank like itself.

In the early 1920s the bank purchased and began construction on land adjoining the Bank of Madras. HSBC moved into its new home at 24, Sir Baron Jayatilaka Mawatha (which it occupies even today), an impressive landmark in Colombo’s architectural and business landscape.

Through the good times and the bad that followed, HSBC supported Sri Lankan businesses. The ‘Chetty Crisis’ which began in 1927 was so termed because many Chattier business people were forced to default their loans. While the impression was that foreign banks discriminated against Sri Lankans and did not advance monies freely to local businesses, 50 per cent of HSBC’s lending during this time was to Indians and Sri Lankans.

Home

With the stationing of the British Air Force in parts of Sri Lanka during the Second World War, HSBC became a hub of activity. During this time and until 1956, the Government of Ceylon kept a very substantial revenue account with HSBC.

Today, HSBC has become one of the most profitable banks in the country.

Technological Innovations

As an innovative bank, HSBC has led the Sri Lankan banking industry into the electronic age with the installation of the nation’s first online automated teller machine (ATM). HSBC was also the first bank to computerize its operations and to establish an Internet Payment Portal. Furthermore, the introduction of phone banking, personal internet banking and the Group’s global electronic banking platforms, such as Hexagon and HSBC net, has greatly enhanced the service they deliver to their customers.

Listed below are many firsts from HSBC;

Installation of Automated Teller Machines (ATMs) in Sri Lanka in 1986

Computerized banking operations in Sri Lanka

Electronic DC Advising, a quick and easy way for customers to receive their export Documentary Credit and amendments via e-mail or fax.

Introduction of electronic banking via Hexagon in 1994

Introduction of self-service banking through Day and Night Automated Banking Centers in 2004

Launch of state-of-the-art banking, internet based electronic banking platform; HSBC net in 2005

Introduction of Security Tokens for added online protection in 2005

Easy Pay machines to facilitate cash and cheque deposits in 2006

Introduction of toll free telephone banking in 2007