Overcoming diversity: The marketing of New Orleans as a tourist destination after Hurricane Katrina – an investigation
An analysis of the effectiveness of the ‘Visit Lincolnshire’ campaign with especial reference to increasing visitor numbers to Scunthorpe
August 6, 2021From failure to success; The changing marketisation of the Millennium Dome to the O2 arena: a lesson for 2012?
August 6, 2021Overcoming diversity: The marketing of New Orleans as a tourist destination after Hurricane Katrina – an investigation
Tourism
If you are interested in the marketing of a specific place to attract tourists then you could maybe focus on tourism for your dissertation! We have put together some examples for you to have a look at:
Example tourism dissertation topic 1:
Overcoming diversity: The marketing of New Orleans as a tourist destination after Hurricane Katrina – an investigation
New Orleans in Louisiana was previously a premier tourism and convention destination; the effects of Hurricane Katrina have wrought havoc on the economy of the city. In the first year after the hurricane, over 100,000 jobs were lost, and the reputation of New Orleans as being problematic in terms of crime plunged even lower. The city is working hard to restore its reputation and its economy and some estimates hold that tourism is almost back to its pre-Katrina level. This study examines the veracity of such statements and considers the city’s future.
Suggested initial topic reading:
- Holloway, C. J. (2004) Marketing for tourism (4th edn). Harlow: Pearson Education Limited.
- Hudson, S. (2007) Tourism and hospitality marketing: A global perspective. London: SAGE.
